Today, NPR had a segment (“The Phone Book’s Days Appear Numbered”) about a California bill to make white page directories opt-in, the problems associated with their production and disposal and about the overall decline of the utility of phonebooks. (These are, of course, mostly paper — a valuable resource in its own right — but sometimes they’ve wrapped in plastic.)
A phone book trade group obviously sensing pressure — other state bill have failed, but for how long I wonder — have created an opt-out service. Not so useful, but worth promoting if your goal is to reduce useless giveaways. (Catalog Choice is another.)
Go to www.yellowpagesoptout.com for details.
